Gigi Hadid's $20 Foundation Has Been #1 at Priceline for the Past Year


File this under: The. Best. News. Ever. Priceline has just revealed the drugstore foundation that sold best across itsВ stores and site for the past twelve months, and, not only is the winnerВ Gigi Hadid-approved, it's super-affordable. In fact, it'll only set you back $20. Beloved by makeup artistsВ and beauty editors alike, Maybelline's Fit Me! Matte + Poreless Foundation is lightweight, and contains micro-powders that help to blur imperfections and disguise pores. According to Hadid, it's also the perfect base to wear anytime you know you'll be photographed because it stays shine-free. (Don't know about you but we're always happy to take advice on how to look good in photosВ from Gigi.)В



Maybelline Fit Me! Matte + Poreless Foundation $20Shop

How do reviewers love thee? Let us count the ways. Gemma, who calls the foundation her "new favourite" says: "it perfects imperfections, leaves your skin feeling great and provides a natural look." She also notes a lack of breakouts after using the product (which can sometimes happen with heavier matte formulas), and notes her skin isn't left feeling oily or dry. ChloeВ puts is even more simply: "This is AMAZING. I absolutely adore this foundation. It is truly mattifying and lasts all day long." Sold yet? Better hotfoot it down to Priceline for yours before the shelves sell themselves bare. (Again.)

Not into matte? You're sure to find something you like amongst theВ 8 drugstore foundations makeup artists love.